Psychology Today
See what is getting in the way of more right-fit inquiries before you buy more marketing.
What gets reviewed
One review across the places good-fit clients look before they reach out.
Google + website
Whether trust still holds up once someone keeps checking.
First contact
Whether the handoff from interest to inquiry feels clear and easy enough to act on.
Page review standard
Last reviewed March 29, 2026.
This page sells one thing: the paid Referral Leak Diagnostic. It does not try to sell a broad menu first.
Copy stays therapist-to-therapist, specific, and focused on what is costing inquiries. No generic agency language.
What happens next
Know what is costing inquiries. Know what to fix first.
Deliverable
A live walkthrough plus a written 30-day plan that names what is most likely costing inquiries and what deserves attention first, even if you do not buy follow-on help.
Turnaround
The diagnostic is delivered within 5 business days. Smaller practices can pay now. Larger scopes get checked before payment so the review stays specific.
Follow-on work
If the first fix is obvious and you want it off your plate, the diagnostic fee applies to that implementation work for 14 days.
Loading intake
Preparing the diagnostic intake form.
Sample read
What you will actually hear in the review
The practice is visible enough to be checked out, but the public path still asks the client to do too much translation. Psychology Today sounds broad, Google feels thin, and the homepage does not help the right person recognize fit fast enough. That means traffic is not the only problem. Trust and conversion are sharing the drop-off.
Diagnostic voice
“The right client can find you, but they still have to work too hard to understand fit. That usually means the first fix is clearer positioning and a cleaner contact path, not broader monthly search work.”
Finding 1
PT clarity is still too broad
The listing sounds competent, but not specific enough to help the right client choose you over the next five profiles.
Finding 2
Google and site trust are not lining up yet
The local layer exists, but the signal is still too thin to support a stronger first impression once someone starts cross-checking.
First move
Tighten the external story before adding broader search work
Rewrite the highest-friction surfaces first, then decide whether a larger fix or a monthly search plan is actually earned.
FAQ
The questions practice owners usually have before they book.
Who is the Referral Leak Diagnostic best for?
It is best for practice owners or supervisors who know the practice should be getting more right-fit inquiries but cannot tell whether the real leak is Psychology Today, Google, the website, or the first-contact path.
What do I get at the end of the diagnostic?
You get a live walkthrough plus a written 30-day plan that names what is most likely costing inquiries and what deserves attention first, even if you do not book follow-on work.
How fast is turnaround?
The diagnostic is usually delivered within 5 business days. Smaller practices can check out immediately. Larger scopes get reviewed before payment so the work stays specific.
Should I start with the Free Practice Checkup instead?
Start with the Free Practice Checkup if you still want the lighter first read. Start with the paid diagnostic if the issue already feels broader than one profile or page and you want a manual therapist-built review.
Does the fee apply to implementation work later?
Yes. If the first fix is obvious and you want it handled, the diagnostic fee applies to implementation booked within 14 days.
Related Guides
Read the diagnostic logic in plain language.
Diagnosis guide
Why referrals dropped and what to fix first
The plain-language version of the question this diagnostic is built to answer.
Read guideSurface guide
Directory vs website vs GBP
Use this when you want to see how the likely leak differs across the major public surfaces.
Read guideTrust guide
What clients see when they Google your practice
Use this when the issue feels like trust or clarity once someone keeps checking.
Read guideChannel guide
How clients find therapists in 2026
The broader channel shift behind why the diagnostic looks across PT, Google, and the site together.
Read guideNot sure you need the paid review yet?
Run the Free Practice Checkup first when you still need the lighter read on why inquiries feel soft. It is the faster way to see whether the issue looks narrow, broad, or not urgent yet.
Built by a Registered Psychotherapist