For solo and small group private practices

Done-with-you visibility work so the right clients can actually find and contact you. Not another marketing guide.

The Practice Foundation is a one-time, flat-fee engagement. I rewrite your Psychology Today profile, set up your Google Business Profile, and stay on with you for two weeks and a 30-day follow-up while the changes go live. Built by a Registered Psychotherapist.
Flat fee, no retainer.Psychology Today rewrite, GBP setup, strategy call, 2 weeks of direct supportDone-with-you scope, in writing, no retainer

What is included

One flat fee, one clear outcome: right-fit clients can find you and actually reach out.

This is not a report or a review. I do the work with you. The Sprint is scoped to the surfaces that actually move inquiries for private practice therapists: Psychology Today, Google Business Profile, and the first-contact path.

Psychology Today rewrite

Your profile, rewritten from your own source material so the right client recognizes fit in seconds.

Full rewrite of headline, personal statement, and client description. Specialty strategy, notification workflow, and revisions included.

Google Business Profile setup

Your local presence, set up or cleaned up so you show up when people search nearby.

Category, description, photos guidance, and the signals that shape whether Google puts you in the map pack. Built with local search for therapy in mind.

Strategy + support

45-minute strategy call, two weeks of direct support, and a 30-day follow-up.

One flat fee.
Page review standard

Last reviewed April 11, 2026.

This page sells one thing: The Practice Foundation. It does not try to sell a broad menu first.

Copy stays therapist-to-therapist, specific, and focused on the done-with-you visibility work. No generic agency language.

What you get

One scope. One flat fee. The visibility work, actually done.

01

Done for you

Psychology Today profile rewrite from your own source material, Google Business Profile setup or cleanup, and a 45-minute strategy call. You paste, click publish, and we review together.

02

Timeline

Usually delivered within 5 to 7 business days of kickoff. Two weeks of direct support while the changes go live, plus a 30-day follow-up call to review early results and decide the next step together.

03

Guarantee

Your setup is live within 30 days: your Psychology Today profile, your Google Business Profile, your website. If any piece gets stuck, I get on a working session with you and we finish it together. And if it still isn’t live after that session, I refund you in full.

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Preparing the diagnostic intake form.

Early result

2 inquiries a week to 7 in 5 weeks

Martin Merceret runs Thought Goblin Counseling in Champaign-Urbana, Illinois, specializing in neurodivergent adults, ADHD, and autism-affirming therapy. In February 2026 he had 2 inquiries a week and almost no online visibility. Five weeks later, after a Sprint-scope round of Psychology Today rewrite, Google Business Profile rebuild, and directory cleanup, he had 7. No paid ads. No new reviews. No website rebuild.

In Martin's words

“Implementing your strategies is having a significant impact on a very short timeline.”

Another client

“I appreciate how clearly you're separating data-backed findings from more speculative interpretations. That's what I was hoping for.”

Clinical social worker, telehealth practice

Weekly inquiries

2 → 7

Weekly inquiries in 5 weeks. A done-for-you engagement I delivered by hand.

Paid ad spend

$0

No ads, no SEO retainer, no new Google reviews collected during the period.

What actually moved it

Psychology Today rewrite, GBP rebuild, directory hygiene

Exactly the scope included in The Practice Foundation. This is one result. Yours will depend on your niche, location, and how the changes get used after launch.

FAQ

The questions practice owners usually have before they book.

Who is the Practice Foundation best for?

Solo or small group practice owners who already have a Psychology Today profile, a Google presence, and a website, but are running at 50-70% of the caseload they want. You know the visibility needs work. You do not want to learn marketing. You want a therapist to just do it.

What is actually included?

A full rewrite of your Psychology Today profile, Google Business Profile setup or cleanup, a 45-minute strategy call, two weeks of direct support while the changes go live, and a 30-day follow-up call to check on early results. One flat fee, no monthly commitment.

How much does it cost?

The Practice Foundation is not currently open to new clients. The same Psychology Today and Google Business Profile work is available through The Practice Visibility Setup, written for you to paste, with every piece checked against each platform’s real rules. The Essentials is $497 one-time and The Complete Setup is $797 one-time.

Is there a guarantee?

Yes. Your setup is live within 30 days: your Psychology Today profile, your Google Business Profile, your website. If any piece gets stuck, I get on a working session with you and we finish it together. And if it still isn’t live after that session, I refund you in full.

How fast is turnaround?

The Sprint is usually delivered within 5 to 7 business days of kickoff.

Should I start with the Free Practice Checkup instead?

Start with the Free Practice Checkup if you are still unsure what the actual leak is. Start with the Practice Foundation if the caseload is clearly lighter than it should be and you are ready to have the visibility work done for you instead of diagnosing it yourself first.

What happens after the Sprint?

Nothing by default. The Sprint is a one-time engagement. At the 30-day follow-up, if you want ongoing support, we can scope a bespoke continuation based on what your practice actually needs. Available on request only, not sold as a standalone product.

Not ready for the Sprint yet?

Run the Free Practice Checkup first. It is a short, therapist-built diagnostic that names the single highest-leverage fix for your specific situation, with no sales call. If the Sprint is the right move after that, you already know what it will cover.

By Jesse, Registered Psychotherapist